Tag Archive | deci and ryan

How Rewards Made Physical Activity a Habit – Zamzee User Interview

Ilan earned 18,000 Zamz to get a Wii!

Ilan moved enough to earn 18,000 Zamz and get a Wii!

One of the most exciting parts about getting a new Zamzee is the realization that you can earn a free Wii or Xbox by collecting Zamz. Rewards are a crucial part of Zamzee’s game design to get kids moving. This type of extrinsic motivation inspires kids to make a behavior change and kickstarts their physical activity. As they work towards their extrinsic reward (whether it’s a small plush toy or a Wii), Zamzee fosters kids’ intrinsic motivation by making moving fun and social. The end result is kids get in the habit of being physically active. It’s an approach grounded in Deci and Ryan’s theory of behavior change and HopeLab’s research on Zamzee, which is why we know it works.

All that being said, every now and then it’s nice to meet a real user that’s benefited from Zamze. Ilan C., a Zamzee user from Greenfield Hebrew Academy, is the latest Zamzee user to receive a Wii for all his moving. We interviewed Ilan and his parents to find out just how Ilan earned a Wii, and how you can, too!

Zamzee: Hi Ilan! Congratulations on getting a Wii! Tell us, how long were you working towards earning the Wii?

Ilan: I was working toward the Wii for about 6 months.

Zamzee: Wow! That is a really long time and a LOT of moving! How did you stay active to earn enough Zamz?

Ilan: I did baseball, football and I rode my bike, took walks and ran too. My favorite activities are playing outside with my dad and riding my bike.

Zamzee: How does it feel to have earned the Wii after 6 months of moving? Continue reading